Jack Lindquist was involved in the opening of Walt Disney World, but he started as Disneyland’s first advertising manager, beginning in 1955. He continued with the company in marketing for Disneyland. Walt Disney World and international Disney resorts. His many accomplishments include the creation of the Disneyland Ambassador program, the creation of the Walt Disney Travel Company, the international waters ceremony for the opening of the it’s a small world attraction, Disney Dollars, and in 1990 Jack became the first president of Disneyland.


  • 00:01:34  The start of World Showcase at Epcot; Traveling around the world for World Showcase, meeting people like Imelda Marcos and the Shah of Iran
  • 00:03:44  The opening of Walt Disney World; Contemporary Resort did not have landscaping yet; People did whatever it took – at Disney it didn’t matter if it was their job or not
  • 00:05:22  “Opening a theme park is like an invasion”; Disney is a great “dangling carrot” – there’s always something else to sign on for
  • 00:06:26  Jack’s work philosophies, never took the company or the job too seriously because the core of the business is making people happy… if you can’t have fun how can your guests have fun?