Author: Economics Research Associates, 1967-09-21,pp. 1-137,EN
This assemblage has been prepared as a background and starting point for developing a "philosophy" for the Disneyland-style theme park in Walt Disney World. There is a great deal of other material, particularly articles about Disneyland, that might have been included. However, the intent here is to provide, as a foundation, Walt's thinking and philosophy as it was applied in Disneyland, and additionally Walt's thoughts about Walt Disney World as they apply to what we are now beginning."--WED Enterprises, Inc., inter-office communication, September 21, 1967, written by Marty [Sklar].