Document details

Shanghai Disneyland special
pp.60-61: Shanghai Disneyland the best yet?
With billions of dollars of investment and a billion-strong audience, Shanghai Disneyland is set to be the most innovative and original park the Walt Disney Company has ever built
pp.62 What is Shanghai Shendi Group?
pp.62-63: Shanghai Disneyland at a glance
A brief guide to the first phase opening, Shanghai Disneyland
pp.64-65: Expert View – Pioneering Pricing
Disney’s innovative pricing strategy is a first for the country and its set to educate the market, says AECOM’s Chris Yoshii
pp.66-68: Expert View – The Next-Generation Castle Park
Themed design expert David Younger asks how the castle-park model has progressed with the opening of Shanghai Disneyland
pp.70-71: Expert View – What impact will Shangai Disney have?
Disney’s debut in mainland China will send ripple effects through the market and transform the industry, say ECA’s Christian Aaen and Janice Li

Source

Title
Source type Magazine
Volume 21
Published
Language en
Document type Feature
Media type text
Page count 11
Pages pp. 60-68,70-71

Metadata

Id 2758
Availability Free
Inserted 2016-08-24